San Diego (Oct. 14, 2014) – Serving Seniors announces the second annual “Fill A Plate” campaign aimed to reduce food insecurity among San Diego seniors who live at or below the federal poverty level. The campaign begins October 14, 2014 and has a goal to fill 100,000 plates this holiday season and over the next year. For less than a cup of coffee, donors can “Fill A Plate” for a senior for $2.50. For as little as $35, donors can “Fill A Plate” for a senior for a whole week.
Serving Seniors serves 2,100 meals a day at 10 dining sites and to home bound clients in neighborhoods across the city. With the average income of the seniors the organization serves being $850 per month, seniors need to often choose between medication and their next meal. In fact, 85 percent of Serving Seniors’ clients live in poverty. The organization’s Nutrition Program addresses hunger and food insecurity and is one of the agency’s core programs that meet the highly specialized needs of thousands of low-income seniors in San Diego County.
“No senior should worry about having enough food – especially during the holidays,” says Paul Downey, CEO and president, Serving Seniors. “Serving Seniors’ Nutritional Program provides seniors critical nutritious meals and allow seniors to live healthier, more independent lives. Plus by eating with friends, seniors are able to socialize and stay engaged, thus reducing isolation and loneliness.”
Businesses will also do their part to “Fill A Plate” this holiday season. Azucar Bakery in Ocean Beach returns for a second year, asking customers to make a $2 donation to support the Nutrition Program at Serving Seniors. The Cuban style patisserie offers fresh desserts and specialties seven days a week.
“Its supporters like Azucar Bakery that believe in what we do and want to support us in any way they can,” continued Downey. “We are grateful to them. Their dedication enables us educate others to protect and support low-income seniors in San Diego.”
To learn more about the Fill A Plate campaign, visit the Serving Seniors website at www.servingseniors.org or call Sheona Richardson Som at 619-487-0605.
About Serving Seniors
Serving Seniors is a nonprofit agency dedicated to helping seniors in poverty live healthy and fulfilling lives. Founded in 1970, the organization creates collaborative partnerships to support their “wellness model,” which provides nutrition, health, mental health, advocacy, transitional housing for homeless seniors and permanent supportive housing. This safety net of services keeps seniors out of emergency rooms, reduces hospital days and delays and/or eliminates the need for long-term care. The agency has been skillfully led for 19 years by Chief Executive Officer and President Paul Downey. Downey is also the current president of the National Association of Nutrition and Aging Services Programs (NANASP) and is a commissioner for the California Commission on Aging. For a complete list of volunteer opportunities or more information, please visit http://www.servingseniors.org, Facebook or Twitter, or call (619) 235-6572.