Who We Are


Not Your Average PR Firm

Established in 2009 by Denise Scatena and Arika Daniels, our PR firm consists of professional team members who will be with you every step of the way through your campaign. Located in sunny San Diego, Calif., our media impact is worldwide. We have a roster of the best professionals available when we need them for photography, design, video production, or event management. We select our partners based on experience as well as like minded passions. This means you get the best of both worlds: a full-service PR team with the experience to get your brand seen, and access to some of the top professionals in the field.

Our team members have more than 50 years of combined experience. We have worked in just about every category, and our experience shows this. While we may not be a fit for every business, our primary focus is in the areas of:

  • Health care
  • Real Estate
  • Arts and Culture
  • Professional services
  • Events and Festivals
  • Philanthropy

PR Is a Partnership

When it comes to PR, we believe our true partnerships with our clients, media colleagues, and influencers set us apart from the pack. We take our relationships seriously, and work in collaboration with our clients. We do our best work for you when we have a seat at your leadership table.

Working with us means you will…

  • Have a team with more than five decades of experience behind our hustle.
  • Access to PR pros who are as passionate about your project as you are.
  • Receive a high-level service with robust reporting so you not only know that you’re campaign is working, but how well.
  • A team who works alongside you to make sure your strategy is in line with your vision and goals. In other words, we’ll take a seat at the table and help keep you focused.
  • An advocate who will explore all potential outcomes and look out for your best interests – always.

In short, when you work with Scatena Daniels you get a PR Firm with strategy, hustle, and persistence.

Ready to learn more about how we can help you? Work with Us

Want to find out more about our team? Team Bios